If your SEO training course does not have the basic rule you are about to discover, then it is not worth doing. I don't care how rich and famous the said SEO expert running it is.
Actually this basic SEO (search engine optimization) rule should be so obvious that nobody should need to write about it or even put it on a SEO training course. But understandably the reason why this is not the case stems from the selfish aspect of human nature. In optimizing their sites, folks think of themselves and their profits first, and ranking highly in their desired keywords in search engine results. The assumption is that if people using the targeted keywords see them there and ends up on their precious sites, they will be successful. So most website owners and SEO practitioners will be prepared to do anything to make it to the top of those search engine results. How wrong they are, how self-defeating this policy always ends up being.
In fact has it ever crossed your mind that the main reason why Google is so successful is that it has always focused on the end users satisfaction and enjoyment? Yet most people practicing SEO these days and many SEO training courses focus on mostly "tricking" the search engines.
The basic rule in a sentence is that effective SEO should always focus on fully satisfying anybody who uses the keyword phrase that you are targeting.
Let us say that you are optimizing the keyword phrase; "Office Chairs for overweight persons" you need to ask yourself the question; what is the searcher who has keyed in those words into a search engine looking for? Information on office chairs for folks as heavy as they are? The kind of prices they would need to pay perhaps? What they should expect from using such a product? Possibly a testimonial from a satisfied user or two? Maybe some disadvantages of the product from some users perhaps?
Article Source: http://EzineArticles.com/1844686
Actually this basic SEO (search engine optimization) rule should be so obvious that nobody should need to write about it or even put it on a SEO training course. But understandably the reason why this is not the case stems from the selfish aspect of human nature. In optimizing their sites, folks think of themselves and their profits first, and ranking highly in their desired keywords in search engine results. The assumption is that if people using the targeted keywords see them there and ends up on their precious sites, they will be successful. So most website owners and SEO practitioners will be prepared to do anything to make it to the top of those search engine results. How wrong they are, how self-defeating this policy always ends up being.
In fact has it ever crossed your mind that the main reason why Google is so successful is that it has always focused on the end users satisfaction and enjoyment? Yet most people practicing SEO these days and many SEO training courses focus on mostly "tricking" the search engines.
The basic rule in a sentence is that effective SEO should always focus on fully satisfying anybody who uses the keyword phrase that you are targeting.
Let us say that you are optimizing the keyword phrase; "Office Chairs for overweight persons" you need to ask yourself the question; what is the searcher who has keyed in those words into a search engine looking for? Information on office chairs for folks as heavy as they are? The kind of prices they would need to pay perhaps? What they should expect from using such a product? Possibly a testimonial from a satisfied user or two? Maybe some disadvantages of the product from some users perhaps?
Article Source: http://EzineArticles.com/1844686
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